The Secret Byron Bay

My thoughts about the new TGA regulations as an Ethical Aesthetic Nurse

April 04, 2024

Is it time to completely change the way people think and use the Aesthetic Industry – a new preceptive?

The TGA will begin its crack down on ‘Aesthetic Clinics’ displaying prescription medication treatments, such as videos of treatments being performed as well as before & after pictures.

Commonly used terms such as ‘anti-wrinkle injections’, ‘dermal fillers’, even the words ‘injectables’ or ‘nurse injector’ are now banned.

Beginning to navigate these new guidelines is certainly a challenge.

Not using these words and images for some maybe difficult to navigate, many use them in the name of their clinic.

It’s not hard to remove pictures, videos, reels and hashtags from social media. However, having to remove google reviews, testimonials and social media tagging will be an arduous task for many.

Trying to negotiate rewording of websites and appointment apps, is certainly very challenging and one I have not yet been able to fully comprehend.

The TGA are not allowing us to even hint at the possibility of using a prescription medication!

They are allowing: ‘our clinic offers consultations for concerns of wrinkle, fine lines and volume loss’.

I believe we need to view these changes as a way to re-educate our industry as well as our patients.

You see aesthetic medicine has become a consumable market.

A menu of prescription medications with price tags.

Clinics that offer, ‘not be beaten on price.’ and even, ‘We will beat the price by 10%!’

Social media has reels of doctors and nurses performing high risk and sometimes absolutely litigious prescription treatments, which the consumer then thinks will immediately solve their own aesthetic concerns. They can then book an appointment from the menu of treatments (at the cheapest price possible) and expect to get the exact result that they saw on social media!

It could be likened to, walking into a hospital or General practice, requesting a specific medication for an undiagnosed condition, at the cheapest possible price point!

The key, I believe, is to return to our nursing and medical backgrounds.

We can help patients understand the underlying reasons for their aesthetic concerns. Education on causes and implications of their concerns, not only empowers our patients to make informed decisions, but also prioritises their overall well-being and aesthetic outcomes.

This is our time to create an aesthetic environment that really makes a difference and returns to the ethics and values of our clinical professions. Aligning with the principles of responsible and ethical practice in medical aesthetics.

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